Ram Rolls Out Tire Tread-Pattern Seats (Video)
March 30, 2016
Engineered to conquer the great outdoors, the 2017 Ram Power Wagon not only receives an all-new exterior, it also gets an interior upgrade to match its aggressive behavior and off-road biased lifestyle.
The new Power Wagon is available in a choice of two interiors and offers a uniquely designed cabin that focuses on function with flair. Major upgrades to touch points and wrapped and stitched surfaces are evident from the previous year.
The Power Wagon’s interior has been upgraded with unique technical grain seats finished in Diesel Gray and Black with Sedoso fabric inserts embossed with the Goodyear Wrangler DuraTrac tire tread pattern, matching the Power Wagon’s actual footprint. Front seats with heated option feature Light Slate Gray accent stitching and Ram logo embroidery on the headrests and Black with Light Diesel Gray Power Wagon nameplate affixed to the upper seat bolsters.
A premium trim option steps up to leather seats with Power Wagon and Ram logos tastefully embroidered on the bolsters and Ram logos on the sides of the headrests. Matching Slate Gray stitching gives the material connection points a clean, detailed appearance. Ambient lighting brightens overhead, door panels and foot wells to complete the upscale atmosphere.
Both trims share an all-Black instrument panel, door armrests and 20 percent seat console armrest cover, which are accented in Light Slate Gray stitching.
The 7-inch center cluster uses “Power Wagon” startup graphics, which complement the 8.4-inch Uconnect backdrop screen featuring an off-road theme.
The center stack and doors are finished in Iron Gray Metallic paint, giving a cast-iron appearance and adding industrial color of a serious nature to the interior. Satin Chrome vent rings outline air output points and the cluster.
The steering wheel is wrapped with semi-perforated Black leather with an available heat feature, accented with Slate Gray X-stitches, and the upper glove box door and cluster are finished with a Power Wagon nameplate badge.
On the floor, “deep dish” all-weather rubber mats with contrasting Diesel Gray Ram’s head logo help contain dirt, snow and debris.
Based on the Ram 2500 Heavy Duty 4×4 Crew Cab, the Power Wagon features a best-in-class 410 horsepower, 6.4-liter HEMI® V-8 engine as well as a number of off-road-specific enhancements, including a unique suspension with more than two inches of lift, locking differentials and a 12,000-lb. winch, giving this beast a significant advantage over all production pickups.
The 2017 Ram Power Wagon becomes available in the fourth quarter of 2016.