It’s Not Fast & Furious Without a Dodge!
March 13, 2015
Continuing the global exploits in the unstoppable franchise built on speed, Vin Diesel, Paul Walker and Dwayne Johnson lead the returning cast of “Furious 7.” James Wan directs this chapter of the hugely successful series that also welcomes back favorites Michelle Rodriguez, Jordana Brewster, Tyrese Gibson, Chris “Ludacris” Bridges, Elsa Pataky and Lucas Black. They are joined by international action stars new to the franchise including Jason Statham, Djimon Hounsou, Tony Jaa, Ronda Rousey, Nathalie Emmanuel and Kurt Russell. Neal H. Moritz, Vin Diesel and Michael Fottrell return to produce the film written by Chris Morgan.
A Candy Red 2015 Dodge Charger, driven by Dominic (Dom) Toretto (Vin Diesel) in various chase scenes throughout “Furious 7″; a Sublime Green and Black 2015 Dodge Challenger R/T driven by Letty Ortiz (Michelle Rodrigues); and an armored 2015 Jeep Wrangler Unlimited driven by Tej Parker (Chris “Ludacris” Bridges), play prominent roles in the movie. In all, FCA US provided nearly 30 vehicles for the movie production.
Fans can check out the www.dodge.com/en/furious-7 website to explore the muscle behind the movie and find out more about the “Furious 7″ good guys, bad guys and cars. The site includes movie stills and information about the Dodge Challenger SRT Hellcat, Charger SRT Hellcat, Charger R/T Scat Pack and Charger 392 HEMI® Scat Pack Shaker.
It’s not Fast & Furious without a Dodge. In support of "Furious 7," Dodge created new television commercials including “Flash to the Future” a national spot that features a Dodge Challenger R/T.
A Sublime Green and Black 2015 Dodge Challenger R/T driven by Letty Ortiz (Michelle Rodrigues) is just one of the 30 vehicles FCA US provided for the movie.
Dodge vehicles are also showcased in new music videos of songs from Atlantic Records 'Furious 7: Original Motion Picture Soundtrack,' available in stores and at online retailers.
Dodge, which has been a part of the blockbuster Fast & Furious franchise since its inception, is partnering with Universal Pictures for "Furious 7".
Fast, Furious Music
Many high performance Dodge vehicles – including the 707-horsepower Dodge Challenger SRT Hellcat and Dodge Charger SRT Hellcat, 645-horsepower Dodge Viper GTS and other new and vintage Dodge vehicles – are featured in music videos Atlantic is releasing in support of the “Furious 7: Original Motion Picture Soundtrack,” available March 17 and available now for pre-order at http://smarturl.it/furious7.
Dodge also created new television commercials to promote “Furious 7,” including, “Flash to the Future,” a national spot featuring the 2015 Dodge Challenger. In addition, television spots featuring the 2015 Dodge Charger will air in the Middle East and ones featuring the 2015 Jeep Wrangler will air in other international markets. All ads include clips from the movie and new vehicle footage.
“Fast Dodge cars, adrenaline-filled action and heart-pounding music have fueled the Fast & Furious movie franchise,” said Olivier Francois, Chief Marketing Officer, FCA – Global. “For the first time, Dodge is broadening its long-time partnership with an innovative new Atlantic Records collaboration that truly expands the power and reach of the Fast & Furious franchise and provides a natural extension for showcasing Dodge’s most powerful new performance vehicles to movie, music and car enthusiasts everywhere.”